1. Podcasting Is a Money-Making Opportunity
First, let's talk numbers. Mediakix gathered data from across the web to show just how popular podcasts actually are and what kinds of people listen to them. Here's what they found:
There were 3.3 billion download requests in 2015.
U.S. podcast listeners on average earn about $10,000 more than the average American. (A.K.A. They likely have the budget to pay for your products and services.)
Over 35 million people listened to podcasts weekly in 2016
Over 50% of marketers and agencies are considering advertising on podcasts within the next six months. (Can you say "another source of income"?)
As you can see, podcasting is clearly popular and there's opportunity to grow your business. Why not take advantage of a growing audience by starting a podcast of your own?
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